Marketing Coordinator

Company: New England Wire Products, Inc.
Location: Leominster
Posted on: June 14, 2022

Job Description:

Marketing Coordinator New England Wire Products (NEWP) designs and manufactures custom wire rack displays for clients in the beverage, home center, grocery, convenient store industries, and many others. We provide our clients with high quality, in-house design, engineering, manufacturing, powder coating, and printing services, and customer service. NEWP has over 600,000 square feet of manufacturing space across Massachusetts, Georgia, and Maine. NEWP has a salesforce presence nationwide and has been growing steadily over the last 42 years. We are looking for a Marketing Coordinator that can handle NEWP social media marketing and rebranding. You---ll be a critical member of our in-house creative team, solving marketing and design challenges and bringing the brand---s visual language to life with your work. Not only that but you will handle all the photography for our events and really push our branding into the future. Design Responsibilities Ability to think outside the box, and constantly look for fresh and creative approaches to improve designs Plan projects according to priorities and create orderly systems for both tracking progress and filing designs and marketing within the team Must have rigorous attention to detail, and meticulous with your commitment to accuracy; you notice the small things others might overlook. Always have proper grammar Must work well with the team, and have the ability to delegate tasks and work independently to achieve success and realize potential Be responsive to rapidly changing situations, and can shift easily among competing tasks to meet deadlines Keep high standards despite schedule pressures and avoid short-cuts that may adversely impact quality Work extensively with clients to understand their needs and objectives, demonstrate the ability to translate their requests into thoughtful and strategic creative designs and production work, which is produced timely and within brand guidelines. Be able to advertise our brand to meet the needs of the clients and the company Marketing and Media Responsibilities Research competitor designs and new technology Carry out additional duties as assigned. Help maintain processes and proactively look for opportunities to improve day-to-day and long-term planning and workflows Work with leadership to develop a strategy for staying connected and sharing meaningful content on social media platforms Lead social media content posting, digital ad campaigns, and analysis to drive and track audience engagement. Qualifications 1-3 years of visual design experience in digital and print High level of proficiency in Adobe Photoshop, Adobe Illustrator, Adobe InDesign A well-made portfolio that demonstrates a sense of visual storytelling, creative thinking and a wide range of design abilities. Applications with a portfolio are preferred Degree in Marketing or Design On-Site position only, must be able to be in the office daily and travel when needed

Keywords: New England Wire Products, Inc., Leominster , Marketing Coordinator, Advertising , Leominster, Massachusetts